✬ Online Advertising
Victoria Web Design will custom build your new website around your particular type of business model. Once online your new website will act as the "Central Hub" of your online advertising presence.
Depending on what type of business model you have, we will provide you with complete guidance and direction with marketing your business website from the different online advertising levels below.
✬ Search Engine Submission
Submission to the search engines is standard and included on all new websites constructed by Victoria Web Design. We submit your website to all the major search engines. Google is our primary focus, because it has roughly 85% of market share of the search traffic in the United States.
✬ Search Engine Optimization (SEO)
SEO is standard and included with your new website. There are two types of SEO - on-site and off-site. During the construction process of your new website, Victoria Web Design performs the on-site Search Engine Optimization (SEO). This means we do extensive research on your type of business model, we then embed our research results into the website in an attempt to help Google specifically understand your business model. This in turns help generate the most amount traffic to your new website as possible.
Once your new website is online, we then perform off-site SEO. We will submit the new website to as many highly ranked external websites, and online directories as possible. These inbound links as they are called act as essentially a vote for your website.
✬ Google Business
Google Business is setup specifically for regional and area based businesses who are trying to market to a specific local area. Victoria Web Design includes submitting your business and website to this localized division of Google, if your business model is geared toward a regional area.
✬ Google Ads
Google Search is the go to place when people are looking for goods or services. Google Ads (formally Google Adwords) allows us to get your website to the top of the Google search results within a couple hours after launching your new website. Read more on our Google Ads page
✬ Social Media
Social media marketing is a little more of a broad spectrum type advertising, but you also have control points similar to Google Ads that allow you to direct market your business. When it comes to Social Media in general, the advertising options are somewhat more diverse. Facebook is by far the elephant in the room, but we have many other options (our recommendations will be based on your business model) including Twitter, Pinterest, YouTube and Instagram to just name a few. Read more on our complete Social Media Marketing approach page.
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