✬ Google Ads (formerly Adwords)
Google Search is the go to place when people are looking for goods or services. Google Ads allows us to get your website to the top of the Google search results within a couple hours after launching your new website.
Google Ads is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The Google Ads program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on key words and phrases.
You can create relevant ads using keywords and phrases that people who search the web using the Google search engine would use. The keyword(s), when searched for triggers your ad to be shown. Google Ads at the top ads that appear under the heading "Sponsored Links" found above Google search results. If your Ad ad is clicked on, Google search users are then directed to your website.
A huge benefit of using Google Ads is that we can control where (physical location) your website address will be displayed. For example, say your business model is carpet cleaning, we can set the ad to only display in a 60 mile radius around a specific town or location.
The second huge control point we have with Google Ads is that we control under what search terms the website address will show up under. For example, again if your business is carpet cleaning, then we set the ad to only be displayed when that term "carpet cleaning" (or relevant term) is searched in Google. In addition to these two huge control points we also have other lesser control points like sex and age demographics.
In conclusion, Google Ads is the most direct approach to online advertising, as there is basically zero wasted advertising dollars spent and by far the best bang for you buck when it comes to a direct (focused) type of advertising online.
Help with setup and management of your Google Ads account is included with our website service agreement. Google offers their own tech support for Google Ads, but Victoria Web Design acts as a experienced third party consultant on your businesses behalf. One of the things we have learned over the years is Google tech support is geared and focused toward getting you to spend as much on advertising as possible. Our focus is toward getting your business the most bang for your buck in advertising dollars.
Proudly providing custom website design & online management solutions since 1998 !
Copyright© 1998 Victoria Web Design